Exam Preparation
Exam Preparations Ideology - Thoughts, beliefs and opinions They are constructed by media language (shot types mise-en-scene) They are constructed by producers. The producer is attempting to manipulate the audience (brainwash) Riptide is deliberately confusing and a challenging video. In comparison Formation is focused around racism, slavery and hurricane Katrina. It is very specific whereas Riptide is odd and doesn't have a specific focus. Barthes - Semiotic Codes Levi-Strauss - Binary Oppositions Gauntlet - Audiences (Identity) Hall - Reception/Representations (+Stereotypes) Van Zoonen - Male Gaze Hooks - Feminist Theory Gilroy - Postcolonialism In the Riptide music video the woman singing is represented as well as the mise-en-scene of the make up that is normally worn to cover self confidence issues and by this make up running down her face presents the ideology that behind the asks women are weak and vulnerable. In the Formation music video Beyonce is repres