Option 1: Woman and Adbusters 4. How significant are economic factors in the magazine industry ? Refer to Woman and Adbusters in your answer. [30] Woman magazine was established in 1964 as an exclusively Womans lifestyle magazine. Adbusters magazine is an independent magazine that has a genre of which can only be descrived as 'culture jamming' and is dedicated to criticizing consumerism. Women magazine was sold at a low price of 7p, of which is equivalent to around 80p in modern day, of which implies that it was marketed at a middle class audience who had the spare money to spend on a luxury such as a magazine. This means that it would've been difficult for a magazine like this to market the working class as the average salary in 1964 was £915,20, the working class would most likely not of had a spare 7p per week for magazine as it is not an essential. The advertisements inside Woman magazine would have brought down the cost of the magazine as the adver...
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