Option 1: Woman and Adbusters 4. How significant are economic factors in the magazine industry ? Refer to Woman and Adbusters in your answer. [30] Woman magazine was established in 1964 as an exclusively Womans lifestyle magazine. Adbusters magazine is an independent magazine that has a genre of which can only be descrived as 'culture jamming' and is dedicated to criticizing consumerism. Women magazine was sold at a low price of 7p, of which is equivalent to around 80p in modern day, of which implies that it was marketed at a middle class audience who had the spare money to spend on a luxury such as a magazine. This means that it would've been difficult for a magazine like this to market the working class as the average salary in 1964 was £915,20, the working class would most likely not of had a spare 7p per week for magazine as it is not an essential. The advertisements inside Woman magazine would have brought down the cost of the magazine as the adver...
Introduction To Representation Stuart Hall REPRESENTATION - To show something again, the ways in which a media product constructs the world and aspects in it.The Producer builds the product.) Lindt Lindor - "Do you dream in chocolate?" 2011 The music in the background is very soothing and relaxing (harp etc) and classical which has connotations of upper class and being expensive. The chocolate comes across as luxury due to the close ups of melted chocolate - which has connotations of smoothness and purity. The advert is very sexualised, the close up of her face when biting into the chocolate. The lighting is soft,golden and smooth. She's in bed eating chocolate by herself which could have sexual connotations. Suggests the product will replace sex - or it is better than sex. The advert shows her being very sensual with her eyes closed whilst she is enjoying the chocolate. All the shots transition smoothly into each other which give the impression that ...
Power and Media Industries "Diversity is in the public interest - but modern societies suffer from collective attention deficit disorders (..) the public interest has to work harder to be noticed, and we need agile but resourceful media to do that" - Curran and Seaton. Technology can give us 'add' as it serves as an distraction. Digital Technologies - Mobile phones, Laptops etc - They are special because they have access to the internet. Monopoly The exclusive ownership or control of something. British Newspaper Ownership Charts Rupert Murdoch and NewsCorp own the newspapers who have the most marketshare - this is notable. This is an example of conglomeration. Subsidiary - A smaller company owned by a large corporation, this is also an example. For example Disney own: Marvel (Superheroes) LucasFilms (StarWars etc) Pixar Theme Parks Hotels Channel abc Vice (Stoner magazine) Walt Disney Studios History LucasArt...
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